Heidi's Blog

Authentic Leaders are the Future

I stumbled across this video as I was doing some research for our upcoming BOOST (Bolder Organizations Optimize Social Tools) program. BOOST is developed to train leaders in authentic leadership for the new social paradigm. Buzz words aside, we are talking about awareness, acceptance, passion, translated with clarity in a communicable format that works within the confines of social tools and is presented by the leader themselves. This short piece produced by Harvard in August is a beautiful validation of the efforts we are making. Listening to Charlene Li talk of Open Leadership again provided further affirmation of the need.

Reflections on Rise of Social Commerce #rsc10

Here are some my takeaways from the Altimeter Group’s first event, The Rise of Social Commerce in Palo Alto. Before discussing the presentations, I have a few personal reflections. Face time is so critical. Having conversations with like-minded peers is empowering, validating and challenging all at once. Having the opportunity to directly say out loud “thanks for the retweet” with a smile rather than a :) , gave me particular pleasure. The quality of participants and the genuine passion for the subject of the new social paradigm was impressive. It was a pleasure meeting you all. I look forward to continuing the conversation. …

Lessons Resonate in Images

  The avatar we create or image we post is the profile we portray for the masses that learn and process information visually. Why are we not be more mindful of that when we post?  Of course, this is logical, and we hear over an over that images are more interesting to look at than text.  Our mothers advised that you never get a second chance to make a first impression.  When was the last time you looked at your profile picture?  Is your logo up to date?  Does it say anything about your business, or is it just a fancy way of writing the name?  "A picture speaks a thousand words."  Imagine that.  …

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