One of the beautiful things about being an entrepreneur is the opportunity to learn and make mistakes and learn more. After trying for three years to make 2BalanceU the portal for sharing resource recommendations around the globe, I realised we were going about it all wrong. The last thing we needed to do was to create yet another destination that fills our time, distracts us and requires us to learn how it works before we get anything out of it. The vision was right, empowering through simplified global knowledge sharing. But the approach was wrong.
What will emerge from the next version will amaze you with its simplicity and delight you. It will free you up by requiring less time and effort getting to what’s relevant from the sources you already draw from and others that provide information important to you. You will be more effective through greater accuracy in sending out what we wish to share to your intended audience. We have things pulling us in so many different directions, because we are multidimensional individuals. The knowledge sharing tool will come out this Fall. This new tool will be build as a cooperative effort between 2BalanceU and Off The Red with the input of several Advisory Members to ensure we have a sound business model for sustainability. The new site will have a new name (we are still working on that part) and logo, so keep posted and I will let you know when we have it.
2BalanceU remains as a consultancy that provides the vision, the network and input to the executive team. This enables me to continue my passionate work and study of how technology has enabled the evolution of the women’s sacred circle to the modern professional women’s network. I need to find someone to fund my PhD work, as it cannot be done by the former 2BalanceU as planned. (Ideas welcome…) I will also continue speaking at global conferences on social media and network optimisation as well as empowering women in leadership through knowledge sharing. I find this work inspiring and very fulfilling as a great way to really understand the different needs and tools around the world used for knowledge sharing. I will also continue to consult on Internet strategy, particularly on how to engage consumers in dialog.
So thank you for your notes asking, when will 2BalanceU be “live” again. I am so glad to see there is interest and I appreciate your support. I am sure you will be happy with what is coming soon.